Wolff Preparing to Sell Stake Pricing Mercedes Formula 1 Team at £4.6 Billion

Toto Wolff with Mercedes F1 team
Toto Wolff has guided Mercedes to historic achievements in F1

Mercedes team principal Toto Wolff is engaged in final negotiations to offload part of his ownership stake in the Mercedes F1 outfit.

The deal estimates Mercedes at £4.6 billion – an unprecedented figure for a Formula 1 squad – following McLaren was appraised at £3.5bn in an adjustment to corporate structure in September.

Wolff, who holds one-third of Mercedes F1, would sell a stake in the region of five percent.

The 53-year-old would stay on as team principal and CEO should the deal proceed.

Ownership Structure

Remaining partners in the team are Mercedes-Benz and industrial group Ineos, who each also own one-third of the company.

A Mercedes spokesperson stated: "We will be making no comment on the matter. The governance of the team stays unchanged, and each shareholder are fully committed to the ongoing success of Mercedes-Benz in Formula One."

Valuation Increase

The deal signifies a substantial rise in worth of the Mercedes team after Ineos acquired its stake for £208m in 2022.

The rise demonstrates the growth in market values of F1 teams in the past few years as a consequence of the growing popularity of Formula 1 globally.

This was also seen in the success of the Formula 1 film starring Brad Pitt, which debuted in summer 2023 and earned over $630 million (£458m) at the box office.

It is Pitt's most successful film and the most successful sports movie to date.

Current Standings

The Mercedes team are second in the constructors' championship, trailing McLaren, with three races remaining this season.

Their lead driver George Russell has won two of the 21 races this year and is in fourth place in the individual standings after McLaren drivers Lando Norris and Oscar Piastri, and Red Bull Racing's Max Verstappen.

The team won a unprecedented eight straight team titles and seven drivers' titles, six won by Lewis Hamilton and one by Nico Rosberg, from 2014 and 2021.

Kevin Rios
Kevin Rios

Lena is a Dutch horticulturist and travel writer who explores the best tulip destinations across the Netherlands.